TALi Website Design

The primary goal for TALi Health’s website re-design was to segment the content and visual language across three distinct audiences; Parents, Education and Healthcare Professionals.

Three colours were added to expand on TALi’s brand language — Yellow was to be used in comms involving parents, Blue for Educators and Mint for Healthcare Professionals.

Another key design feature was the use of soft abstract shapes which were pulled from the pre-existing website and simplified, paired with images of children and families with the intention of establishing a more approachable and consumer friendly visual identity.